Building a website is a lot like any DIY project: It’s easy if you’ve got the right tools. There is specialized software on the market that covers every aspect of web design from SEO to professional-looking fonts, and we’ve gathered six of our favorites here. The best part? They’re all on deep discount for Macworld readers.
When it comes to search rankings, the key is being able to carve out a niche. Averox is a high-powered excavation tool that lets you do just that, giving you reports on both your own SEO effectiveness and that of your competitors.
MSRP: $1000
Sale Price: $99

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Animations grab attention like nothing else on your website, and VidToon lets you create your very own. Drag and drop royalty-free characters and assets into your scene, set them moving, and then add dialogue with easy text-to-speech functionality.
MSRP: $4020

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Make your mark with access to new fonts, graphics, illustrations, and more, all in a range of formats. You can modify them freely in most major editing software and find a style that you can apply to web pages in bulk.
MSRP: $499
Sale Price: $99

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A website is only as good as its home base. This service gives you SSD hosting on the cloud, unlimited storage and bandwidth, and the latest communication protocols.
MSRP: $149
Sale Price: $29.99

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Take the work out of customer support with this intuitive system. With it, you can store user info, engage with website visitors, and automate responses on social media, all in more than 190 languages.
MSRP: $2940
Sale Price: $49.99

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Even total beginners to web marketing will be able to get the most out of this optimizing software. you can use it to reveal your top competitors for a given keyword, find commonly-used phrases on your website, and even uncover your current rank on Alexa searches.
MSRP: $49
Sale Price: $25

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Do you have your stay-at-home essentials? Here are some you may have missed.
Prices are subject to change.